My friend Jon Peters has been involved in executive education for the last 20 years through his company AthenaOnline. He has created award-winning content and websites that are used in numerous Fortune and multinational companies around the world. His work has been featured in Forbes, Wired and numerous other publications. This summer, however, he decided to focus some of his ideas on a different audience – children. Jon has long believed that learning could be done in a way that didn’t make kids feel like they were being taught to, so he decided to use some of those ideas to make a feature-length animated film.
He turned to his background as a designer and model maker and put together a team to create a wonderful new stop-motion feature film project, “Auntie Claus”, based on the award-winning children’s Christmas book by Elise Primavera. They’ve recruited some of the best stop motion filmmakers in the business to create a teaser and pitch package for the film, artists who have worked on The Nightmare Before Christmas, Corpse Bride, Coraline, James and the Giant Peach, Lemony Snicket’s A Series of Unfortunate Events, Jurassic Park, The Matrix, Star Wars, the Pixar films, and many others.
‘Auntie Claus’ is a Christmas story of redemption about a young materialistic girl who tries to find happiness in toys and gadgets, not realizing that what she needs most is a personal connection with her own family. Her only real relationship is with her flamboyant great-Aunt, the film’s title character. One Christmas, Sophie decides to follow her Aunt on one of her mysterious business trips, only to find out that her Aunt is actually Santa Claus’ sister, and runs the North Pole. Sophie is mistaken for an elf, and through a series of adventures at the workshop, she gradually learns the important lesson that giving is far better than receiving, and ultimately emerges as a more selfless and caring young lady under her Aunt’s watchful eye.
Jon Peters, CEO of Athena Studios and Athena Online, was originally drawn to the source book’s themes of responsibility and personal accountability. He didn’t feel there were enough great films with positive role models for children (and especially girls) in the marketplace, and believes that ‘Auntie Claus ‘ is the perfect holiday film for families – entertaining while also communicating an important social message.
Jon is currently running a Kickstarter campaign to raise money to help pay the costs of production and the many people who volunteered their time to create the teaser trailer. Take a look if you have a chance. Even if you do not donate, it’s worth watching the video to learn more about this important project.
Kickstarter page: http://www.kickstarter.com/
Facebook page: https://www.facebook.com/
Make Magazine article: http://www.youtube.com/watch?
Company website: www.athenastudios.com
Life is good
What Got You Here Won’t Get You There has been listed as the #2 bestselling business book for 2012 by INC magazine / 800 CEO Read. This is the sixth year in a row that What Got You Here Won’t Get You There has been listed as a top ten CEO Read business best seller for the year.